This role requires a mid-level Braze Developer with at least 2 years of hands-on experience working extensively with the Braze customer engagement platform. The candidate should be proficient in developing, configuring, and maintaining marketing campaigns using Braze features such as Liquid templating and Canvas. Strong experience integrating Braze with backend systems through REST APIs, Webhooks, and SDKs (iOS, Android, or Web) is essential. The position demands expertise in implementing event tracking, managing user attributes, and performing audience segmentation to deliver personalized messaging across multiple channels including email, in-app, push notifications, and SMS. Familiarity with Braze Currents and data streaming integrations to external platforms like Salesforce and Segment is also important. The role involves close collaboration with marketing, product, and engineering teams in a remote, agile environment, requiring excellent communication and documentation skills. Additionally, the candidate should be capable of troubleshooting and optimizing message delivery and personalization performance while ensuring compliance with user privacy and data security best practices. Providing technical support and training to internal teams on Braze usage and handling various Braze-related IT projects are part of the responsibilities. A bachelor's or master's degree in Computer Science, Mathematics, Economics, Statistics, or a related discipline is required, reflecting a solid educational foundation. Overall, the ideal candidate combines technical proficiency in Braze platform development and integration with strong interpersonal skills and the ability to work independently in a remote setting.