Role highlights
Full Time
Permanent
Mid
Remote · On-site
The Pulse Content Strategist role requires a mid-level professional with a bachelor's degree, indicating a solid educational foundation in communications, marketing, journalism, or a related field. The candidate should have approximately 3-5 years of experience in content strategy or a similar discipline, demonstrating the ability to develop and implement effective content plans that align with business goals. Key competencies include content planning, audience analysis, editorial calendar management, and cross-channel content distribution. The strategist must be skilled in researching market trends and user behavior to inform content creation and optimize engagement. Strong writing and editing abilities are essential, along with proficiency in content management systems (CMS) and digital marketing tools. Experience collaborating with creative, marketing, and product teams is important to ensure cohesive messaging and brand consistency. Analytical skills to measure content performance using metrics and tools such as Google Analytics or similar platforms are also valuable. The role demands strategic thinking, creativity, and excellent communication skills to craft compelling narratives that resonate with target audiences. Familiarity with SEO best practices, social media platforms, and emerging digital content trends will further enhance effectiveness in this position. Overall, the ideal candidate combines a strategic mindset with practical content execution experience to drive audience engagement and support organizational objectives.
About the role
Pulse: Content Strategist
About the Role
We're hiring a Content Strategist to lead our content strategy and execution across Instagram, TikTok, and select website touchpoints. You'll be responsible for planning our content calendar, creating and publishing platform-native content, and ensuring a consistent, compelling brand presence across channels. You’ll craft copy and visuals that range from elevated product storytelling to trend-responsive short-form videos. This role requires both strategic thinking and hands-on execution - you’ll manage the full content workflow, from ideation to posting. You’ll also work with creators and the performance marketing team to scale what works and keep content aligned with both brand and growth goals. Our brand operates in the intersection of health and consumer electronics, so you’ll need a sharp aesthetic eye and a strong feel for what’s trending online.
What We're Looking For
- Proven experience planning and executing content for Instagram and TikTok
- Strong copywriting skills for both social media and web (e.g. landing pages, product highlights, banners)
- Ability to create or direct visually elevated content aligned with luxury or premium consumer brands
- Plugged into social trends and platform-native content formats (especially on TikTok)
- Experience working with creators or influencers to expand content output
- Comfortable publishing and scheduling content — you’ll own the posting rhythm
- Industry experience in health, consumer electronics, or other design-led consumer products
What We Offer
- Flexible, fully remote work environment, allowing you to work from anywhere.
- An opportunity to make a meaningful impact at an early-stage company poised to transform health tech.
- A culture that values creativity, ownership, and continuous learning.
How to Apply
Complete the application form, including links to your CV, LinkedIn, and a portfolio.
To apply: https://weworkremotely.com/remote-jobs/pulse-content-strategist