Website Specialist
Role highlights
Full Time
Permanent
Entry
On-site
The Website Specialist role requires 1 to 3 years of experience in operational maintenance and management of multiple websites, ideally using WordPress and the Gutenberg Editor. Key competencies include strong knowledge of information architecture and user experience optimization to ensure websites are intuitive and effective. The candidate must be proficient in developing and executing SEO strategies to enhance search performance and increase traffic, particularly for educational platforms. Expertise in web analytics is essential, with a focus on configuring and managing Google Analytics 4 (GA4), Google Tag Manager, and creating insightful dashboards to inform web strategy. Basic web development skills in HTML and CSS are necessary to support customization and troubleshooting tasks. Understanding privacy, data protection, and cookie regulations is important to maintain compliance. Collaboration skills are critical, as the role involves working closely with internal content editors and external web agencies to optimize complex web content and implement new site features. The ideal candidate is analytical, data-driven, detail-oriented, and highly organized, with a passion for technology and digital marketing. Excellent communication and interpersonal skills are required to navigate a complex organizational environment and respond flexibly to feedback. Fluency in English is mandatory, and proficiency in Danish and/or Swedish is a plus. The position is embedded within a dynamic, culturally diverse marketing and communications team focused on engaging Generation Z students and supporting study abroad initiatives in higher education.
About the role
Website Specialist
Role Summary
- Join the Marketing and Communications team in Copenhagen
- Focus on website management, information architecture, and digital platform engagement
- Collaborate with internal content editors to support web needs and deliver optimal information
- Stay updated on digital trends to meet the expectations of Generation Z students
Responsibilities
- Maintain site architecture, functionality, and performance of all DIS websites
- Drive and develop SEO strategy, especially for DISabroad.org, to improve search performance and expand traffic
- Customize, configure, and manage analytics and insights platforms (primarily GA4), Tag Manager, and dashboards
- Identify emerging trends to keep websites current and innovative
- Collaborate with external web agency to enhance and develop sites and implement new features
Requirements
- Experience in operational maintenance of multiple websites and their CMS (ideally WordPress and Gutenberg Editor)
- Knowledge of information architecture and user experience optimization
- Ability to report and utilize analytics to drive web strategy (GA4, Tag Manager, cross-domain/platform tracking)
- Experience in SEO strategy development and execution
- Familiarity with basic web development languages (HTML, CSS)
- Understanding of privacy, data, and cookie regulation
- Experience collaborating with content editors and optimizing complex web content
- 1–3 years of experience in website marketing preferred
Nice to Have
- Proficiency in Danish and/or Swedish
What We Value
- Collaborative, engaged, and eager to understand a complex organization
- Strong communicator with excellent interpersonal skills
- Responsive to feedback and flexible in problem-solving
- Detail-oriented and highly organized
- Passionate about technology and digital marketing
- Analytical and data-driven, with a holistic view of organizational needs
- Excited about working in study abroad and higher education
- Fluent in English
Benefits
- Be part of a dynamic team valuing collaboration, cultural diversity, creativity, and flexibility
- Work for a leading study abroad organization committed to innovative learning experiences
How to Apply
- Submit your application before November 11, 2025
- Applications reviewed and interviews held on a rolling basis
- Ideal start date: December 1, 2025
- For questions, contact [email protected]
- Please mention you found the job at Jobindex
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